Exploring purchasing-reviewing promptness for online shopping
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- 所属单位:[1]School of Management and Economics,University of Electronic Science and Technology of China,Chengdu,611731,China;
- 发表刊物:第十届国际信息管理中国暑期研讨会
- 关键字:E-commerce;Online review;Purchasing-reviewing promptness;Aspect mining
- 摘要:In this paper,the “purchasing-reviewing” time interval is employed to explore when did customers publish reviews and what are their opinions after shopping online.To that end,an aspect mining method is introduced to discover the reviewed contents,and a theoretical model is proposed to analyze how the customers' reviews formed.In addition,the experiment results with very big data reveal some interesting insights on the formation of massive E-commerce reviews.
- 页面范围:162-167
- 是否译文:否